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Language: Do you sound like one brand everywhere, and does it pass review?
Do you sound like one brand everywhere, and does it pass review?
Your voice, social posts, hooks and ads, written to get noticed and still pass platform and regulator review.
Language, in ten seconds
Illustration, not a client- First we write the voice down.
- Then we use it on every channel.
- A post, an email and a sign end up sounding like the same business.
Without it
Posts sound like five different people, ads get rejected, and nothing gets repeated by customers.
What we make
- A voice guide with words you own and words you never use
- Hooks and content series
- Ad copy and scripts
- Captions, emails and campaign lines
What we check it against
- Meta, Google and TikTok ad policies for your category
- Your regulator's rules on claims, testimonials and before-and-after content
- Canada's anti-spam law (CASL) for every email and text
From the worlds
- Restoration MedicalSocial media, a content strategy across five service lines, paid ads, video and on-camera content, and email and SMS.
- Black Lotus CoffeeSocial media, plus product and lifestyle photo and video.
- Castleblack SpiritsA marketing strategy, social ads, photo and video, cocktail content and the sales deck story.
- Toronto BeautySocial media, educational content, AI-generated podcasts, Reels, ads and nurses' own profiles. Reels passed 100K views in aggregate.
- Lorelyns Gourmet DessertsProduct copy, plus photo and video.
- Rum Raiders RingProduct copy, plus photo and video.
- Lisa Dang Immigration LawThe website copy and social media.
- Wellfit Social ClubGoogle Ads for awareness and sign-ups, plus photo and video.
- Art ColouringBranding, ad copy, social media and SEO for Amazon and Shopify listings.
Language, in the work
How it connects
- Reads fromLore and Law
- FeedsMap
Ask yourself
Does your content sound like one brand, and does it pass platform review?
Every world starts
with a Verdict.
Fixed fee from $3,500 CAD. Scored report in 5 business days. Fee credited to your Build within 60 days.
You’ll speak with Sergio, not a salesperson.