Reads from Lore and LawFeeds Ground

Layer 6 of 7

Artifacts: Is everything a customer holds on brand and compliant?

Is everything a customer holds on brand and compliant?

Print, labels, packaging, menus and forms: anything a customer can pick up.

Artifacts, in ten seconds

Illustration, not a client
Side Front Side Back Hall candle Bougie du hall 200 g Light the KNGHT Smoke, steel, cedar Fumée, acier, cèdre Caution Mise en garde KNGHT, Toronto ON 6 14141 12345 2 Name on the front panel Net quantity, metric, lower front English and French Caution, in both languages Dealer name and address GS1 barcode, back, lower right Hall candle Bougie du hall 200 g Front Smoke, steel, cedar Fumée, acier, cèdre Caution Mise en garde KNGHT, Toronto ON 6 14141 12345 2 Back
  1. The box starts as a flat dieline, drawn to size.
  2. Every line and the barcode get checked against the labelling rules.
  3. Then it gets folded, filled and sold.

Without it

A label gets rejected, a menu contradicts the website, and every reprint costs money.

Artifacts, skipped

Illustration, not a client
Hall candle 200 g Printed 5,000 At the shelf 6 14141 12345 2 No read Barcode won’t scan French: missing Caution: English only Pulled from the shelf The reprint costs more than the check.
  1. Five thousand boxes go to print. Nobody checked the label.
  2. At the shelf, the barcode won’t scan and the French is missing.
  3. The stock gets pulled. The launch waits for a reprint.

What we make

  • Labels and packaging
  • Menus and price lists
  • Forms and consent documents
  • Print, merchandise and displays

What we check it against

  • CFIA labelling, including allergen declarations
  • Bilingual requirements wherever they apply
  • LCBO and retailer specifications

From the worlds

  • Restoration MedicalForms, business cards, brochures and patient handouts.
  • Black Lotus CoffeeLabels, packaging, cups including seasonal designs, and merchandise.
  • Castleblack SpiritsA label system with bottles and packaging sourced worldwide, plus barcodes, point-of-sale, cases, sell sheets and business cards.
  • Toronto BeautyA services brochure for the network.
  • Lorelyns Gourmet DessertsPackaging and labels, flyers and sell sheets, cards, tent displays and trade banners.
  • Rum Raiders RingThe RTD cans and bottle labels, cases, sell sheets, point-of-sale and print.
  • Lisa Dang Immigration LawBusiness cards, letterhead and document templates.
  • Wellfit Social ClubBusiness cards, printed collateral, merchandise and gift cards.
  • Art ColouringCovers and interiors, the line art for most titles, a distinct illustration style for each series, and print and merchandise.

Artifacts, in the work

Black Lotus Coffee House bags
Black Lotus Coffee
Black Lotus merchandise: shirts, apron, hoodie and bottles
Black Lotus Coffee
The Castleblack coconut rum label sheet
Castleblack Spirits
A bottle of Castleblack spiced rum
Castleblack Spirits
The Toronto Beauty services brochure
Toronto Beauty
Lorelyn Martin with her desserts in a grocery store
Lorelyns Gourmet Desserts
Lorelyns desserts in baskets beside a tent card
Lorelyns Gourmet Desserts
A Lorelyns cookie bag
Lorelyns Gourmet Desserts
Gilded Pearl, Twisted Jewel, Spicy Siren and Pirate's Kiss cans
Rum Raiders Ring
Spiced, white, elderflower and coconut rums
Rum Raiders Ring
Wellfit business cards
Wellfit Social Club
The Wellfit tiger t-shirt
Wellfit Social Club
Kawaii Saurs Volume 1: cover, back cover and pages
Art Colouring
Four Kawaii Saurs covers
Art Colouring
Printed Art Colouring books
Art Colouring

How it connects

  • Reads fromLore and Law
  • FeedsGround

Ask yourself

Are your labels, forms, menus and packaging on brand and compliant?

Score all seven layers in two minutes

Every world starts
with a Verdict.

Fixed fee from $3,500 CAD. Scored report in 5 business days. Fee credited to your Build within 60 days.

You’ll speak with Sergio, not a salesperson.