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The worlds

See all nine

Seven layers

Built in order.

Lore comes first. Every layer after it is written inside the rules of your category.

See all seven

Start here

The Verdict.

A scored review of where you stand.

A scored audit of the world you already have, all seven layers judged against your buyer and your regulator. You get a ranked fix list, the order to do it in, and a readout call to walk through it.

$3,500CAD, fixed fee

  • Every layer scored against your buyer and your regulator
  • A ranked fix list, with an AI readiness check
  • 5 business days from your kickoff call
  • Fee credited in full to your Build within 60 days
Book the free call Score your world first

Free 30-minute call · No obligation

What you get

  • A score for every layerLore, Law, Language, Map, Ground, Artifacts and Machinery, each scored against your buyer and your regulator.
  • An AI readiness checkWhich work could run itself, and what is safe to automate.
  • A ranked fix listWhat to fix first, and the order to do it in.

How it works

  1. 1

    The free call

    Free · 30 minutes

    We look at your site and your category together.

  2. 2

    A fixed fee

    $3,500 CAD

    If a Verdict makes sense, there is no quote to wait for.

  3. 3

    The scored report

    5 business days from kickoff

    All seven layers judged against your buyer and your regulator, with an AI readiness check and a ranked fix list in the order to do it in.

  4. 4

    The readout call

    We walk through the report with you.

How a world gets built

Who it’s for

Every world starts here, with a scored audit of the world you already have.

Ontario clinics, dental clinics, medspas, law firms, spirits and food and drink brands, and other businesses where the rules shape what the marketing can say.

Brand worlds for: Clinics · Dental clinics · Medspas · Law firms · Spirits brands · Food and drink brands

Questions

How much does a Verdict cost?

$3,500 CAD. It is a fixed fee, the same for every world.

How long does it take?

A scored report in 5 business days from your kickoff call. The clock starts once we have your site, your marketing and access to what we need to read.

Who does the work?

KNGHT’s founder leads every Verdict and every call. We build with you, because you know your business best.

What does the Verdict cover?

All seven layers: Lore, Law, Language, Map, Ground, Artifacts and Machinery. Each is scored against your buyer and your regulator, with an AI readiness check: which work could run itself, and what is safe to automate. You get a ranked fix list with the order to do it in.

Which rules is it checked against?

Your regulator’s, and whatever your marketing has to pass: CPSO, CNO, RCDSO, the Law Society, AGCO, CFIA or Health Canada.

What if a Verdict is not right for me yet?

We tell you on the free call. Either a Verdict is worth it, or it isn’t yet and we tell you what to do first.

What happens if I go ahead with a Build?

The full Verdict fee is credited to a Build that starts within 60 days, so you never pay twice for the same thinking. How the Build works

Is the self-check the same as a Verdict?

No. The self-check is seven questions, one per layer, with a score out of 70 and your weakest layer. It is a quick self-check, not the full Verdict. Score your world

The free call · 30 minutes

Find out where you stand, before you spend.

Your three biggest risks, one fix for this week, and a straight answer on fit.

There’s no pitch and no obligation. If we can’t help, we’ll tell you.

You’ll speak with the founder, not a salesperson. The call is over Google Meet or by phone.

Calls and visits are on Wednesday and Friday, 1 to 5 pm, Toronto time.

Before the call, have your website address ready, plus one ad, label, menu or form you use today. That is all.

Calendar not loading? Open it in Calendly or email sho@knght.com. We reply within 2 business days.